We build effective web solutions

Maximizing the business performance of WordPress / WooCommerce applications

  • Development, delivery and optimization of online stores and applications built on WordPress and WooCommerce.
  • Custom-built solutions.
  • Integrations with marketplaces and ERP and CRM software.
  • Process automation. Deploying AI agents, orchestrating RAG and running automated unit tests.
WooCommerce store app on a phone
WooCommerce

WooCommerce – optimization, integrations and custom solutions

  • Extending functionality
  • Marketplace and CRM integrations
  • Migrations and product imports
  • Automated testing - PHPUnit, Playwright
  • Core Web Vitals optimization
  • Automation
  • Supporting sales, conversion, marketing and business logic with AI tools
Headless commerce

WooCommerce with Next.js. E‑commerce without limits

  • WooCommercebackend
  • APIREST · webhooks
  • Next.jsfrontend
  • CDN / Edgecache
  • Fewer requests to the origin server

    Faster transaction handling

    Cached store content can be served directly from a CDN, without querying WordPress and PHP on every request.

  • Content served from the edge/CDN

    Fast delivery regardless of where the WooCommerce server is located

    Static and cached content can be distributed through a global CDN, so it is served closer to your customers.

  • A frontend less dependent on WordPress

    The frontend and the e-commerce engine can scale independently

    The store frontend no longer has to be rendered by the traditional WordPress theme system and WooCommerce templates on every request.

  • Full control over the shopping experience

    React and Next.js remove the limits typical of traditional WooCommerce themes

    We build exactly what your business needs:

    • advanced filtering
    • product configurators
    • dynamic checkout
    • personalization
    • subscriptions
    • B2B interfaces
    • interactive shopping experiences
  • API-first architecture

    WooCommerce becomes the e-commerce engine behind your application

    Connect your store to:

    • ERP
    • CRM
    • PIM
    • marketplaces
    • payment systems
    • logistics
    • mobile apps
    • AI

    Your frontend no longer depends on a WordPress theme.

  • An architecture ready to grow and scale

    One e-commerce backend. Many experiences and sales channels

    Without rebuilding the whole system. Later you can add Next.js apps, mobile apps, AI services, external sales channels or entirely new shopping experiences.

Classic WooCommerce

The full power of WooCommerce.

Store performance and a simple sales process are the foundation of effective conversion. If a project doesn't need a headless architecture or already runs on classic WooCommerce, we extend what it can do without adding unnecessary technical complexity.

From migrations and integrations, through custom sales logic, to automation, performance and the development of existing stores.

Commerce engineWooCommerceThe sales core we build the company's system around. Including:
  • Products
  • Orders
  • Customers
  • Payments
  • Migrations

    We move stores and sales processes to WooCommerce.

    • Shoper
    • IdoSell
    • PrestaShop
    • Shopify
    WooCommerce
  • Integrations

    WooCommerce as part of the company ecosystem: exchanging data with the systems your sales run on.

    • ERP
    • CRM
    • Accounting
    WooCommerce
    • B2B wholesalers
    • REST API
  • Custom purchase process

    WooCommerce doesn't have to follow the standard flow: product → cart → checkout → payment. We can change every stage of a transaction — from the product, service or sales widget template, through configuration and pricing, to payment, fulfillment and subsequent subscription cycles.

    We can add, combine, change or skip individual steps when that simplifies the customer's path to purchase and improves conversion.

    Entry point
    • Product
    • Service
    • Subscription
    • Sales widget
    Process steps
    • Configurator (step added)
    • Calculator (custom logic)
    • Form
    • Cart (step skipped)
    • Checkout
    • Payment
    • Fulfillment
    • Renewal

    The steps are not a fixed sequence. Depending on the sales model they can be added, skipped, combined, reordered or given different logic.

    • Add a step
    • Skip a step
    • Change the logic

    We adapt WooCommerce to your sales process — not your sales process to the default WooCommerce flow.

    Examples in the transaction architecture
    • Product configurators
    • Product calculators
    • Subscription cycles
    • Custom WooCommerce extensions

    Product configurators · Product calculators · Subscription cycles · Custom WooCommerce extensions

  • Automation

    Login and consents, customer and order synchronization, email automation and document workflows.

    1. Order
    2. Customer data
    3. CRM
    4. Email
    5. Documents
    • MailerLite
    • Klaviyo
    • ActiveCampaign
    • Mailchimp
    • Omnisend
    • MailPoet

    MailerLite · Klaviyo · ActiveCampaign · Mailchimp · Omnisend · MailPoet

  • Performance and maintenance

    An existing store can often be improved without rebuilding the whole platform. We also audit, optimize and stabilize older legacy PHP implementations.

    Store review scope
    • PHP
    • Database
    • Cache
    • Core Web Vitals
    • Checkout
    • Plugins

    Also stores built withElementor · WPBakery · Divi · Breakdance · Bricks Builder

  • AI and accessibility

    AI
    1. Product data
    2. AI
    • AI product search
    • AI product translations
    WCAG

    Making the store meet WCAG accessibility guidelines.

Running a WooCommerce store? Let's talk about developing it →

Trustpilot

Client reviews

We build trust through the quality of our work. Read about experiences of working with ForeachURL or share your own.

Stack

Technologies we work with

Infrastruktura

Platforms we work with

Hosting, payments, CDN and AI tools that our deployments run on.

  • Vercel
  • Stripe
  • Hostinger
  • Cloudflare
  • Claude

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